Current:Home > InvestRare $400 Rubyglow pineapple was introduced to the US this month. It already sold out.-LoTradeCoin
Rare $400 Rubyglow pineapple was introduced to the US this month. It already sold out.
View Date:2024-12-23 21:25:25
Earlier this month, Fresh Del Monte Produce announced a new hybrid fruit available in the U.S. at a jaw-dropping price of nearly $400.
Now, they've sold out.
Only a couple thousand Rubyglow pineapples, a cross between a traditional pineapple and the Morada variety, were set to be produced this year, according to previous reporting by USA TODAY.
Melissa's Produce, a grocer in Southern California, said it is "proud to be the only distributor offering this extraordinary fruit," according to the retailer's website. The Rubyglow pineapple was selling for the high price of $395.99 before being listed as sold out Monday afternoon.
A niche market
Melissa’s Produce describes the Rubyglow pineapple as a “rare gem” and “the pinnacle of luxury fruit."
Robert Schueller, director of public relations at Melissa’s Produce, told CNN that the retailer started with 50 pineapples at the top of the month, but mostly sold to high end restaurants in Las Vegas and California.
Melissa's Produce tried selling more with the help of influencers. Chef Bo Corley was one of them. The food influencer highlighted the Rubyglow online as "absolutely delightful," but not worth the $400, according to CNN.
Despite that, the grocery store's website listed the fruit as sold out on Monday.
USA TODAY has reached out to the store for more information.
“I think charcuterie boards this Christmas, Thanksgiving − you’re going to see this Rubyglow as a centerpiece, especially in an affluent house,” Corley said, per CNN.
More on the Rubyglow pineapple
The Rubyglow pineapple was grown in Costa Rica after a 15-year development period, USA TODAY previously reported.
As stated, the hybrid fruit takes around two years to grow. When it is mature, its fruit has a deep red outer shell, bright yellow flesh and a distinct sweet flavor.
Contributing: Emily DeLetter
veryGood! (18)
Related
- Food prices worried most voters, but Trump’s plans likely won’t lower their grocery bills
- Buc-ee's opens doors to largest store in Texas: See photos of Luling outlet
- NBA Finals Game 2 highlights: Celtics take 2-0 series lead over Mavericks
- Comfortable & Stylish Summer Dresses That You Can Wear to Work
- Mike Tyson vs. Jake Paul stirs debate: Is this a legitimate fight?
- This NYC vet makes house calls. In ‘Pets and the City,’ she’s penned a memoir full of tails
- Kia, Honda, Toyota, Ford among 687,000 vehicles recalled: Check car recalls here
- An investment firm has taken a $1.9 billion stake in Southwest Airlines and wants to oust the CEO
- Opinion: NFL began season with no Black offensive coordinators, first time since the 1980s
- STD infecting periodical cicadas can turn them into 'zombies': Here's what to know
Ranking
- DWTS’ Ilona Maher and Alan Bersten Have the Best Reaction to Fans Hoping for a Romance
- Teresa Giudice Breaks Silence on Real Housewives of New Jersey's Canceled Season 14 Reunion
- Céline Dion says private stiff-person syndrome battle felt like 'lying' to her fans
- 'Practical Magic 2' announced and 'coming soon,' Warner Bros teases
- Man is 'not dead anymore' after long battle with IRS, which mistakenly labeled him deceased
- Teenager among at least 10 hurt in Wisconsin shooting incident, police say
- 2024 Men's College World Series teams: Who has punched a ticket to Omaha?
- Reverend James Lawson, civil rights activist and nonviolent protest pioneer dies at 95
Recommendation
-
More human remains from Philadelphia’s 1985 MOVE bombing have been found at a museum
-
Dining out less but wearing more jewelry: How inflation is changing the way shoppers spend
-
Plane crash in southeastern Michigan kills 1, sends another to hopsital
-
D-Day: Eisenhower and the paratroopers who were key to success
-
MLS Star Marco Angulo Dead at 22 One Month After Car Crash
-
Plane crashed outside Colorado home, two juveniles and two adults transported to hospital
-
How a grassroots Lahaina fundraiser found a better way to help fire survivors
-
How To Get Miley Cyrus' Favorite Tanning Mist for Free Right Now